$750 fixed price
The Decision Answer
One decision about your firm, talked through on a 60-minute call, with a written answer the next business day.
Short answer
The Decision Answer is a written answer to one decision about your firm. You book a 60-minute video call with Kurt Schmidt, who co-founded an agency and grew it to fifty people, and talk the decision through. Within one business day the answer arrives by email as a single paragraph. It costs $750, paid once by card.
Who this is for
The decision that comes home with you
There's one decision on your desk. A hire, a price, a client it's time to let go, maybe a sale. You've run the numbers, and it still comes home with you every night. I've made most of these calls myself, a few of them badly. I'll tell you which way I'd go and why. The decision stays yours.
How it works
Pay, talk it through on the call, then read the answer.
What you receive
One paragraph, built on the decision you brought.
Answer first
Your paragraph opens with the answer, then gives the reasoning.
What it rests on
The paragraph names the one fact the answer turns on, so you know what would change my mind.
Your first step
It closes with the first thing to do once you've decided.
Who to see before you act
For a sale, a partner split, or a firing, I also say which kind of lawyer, accountant, or banker to see first.
Sample answer
- How you'd put it: "Should I hire a salesperson now or wait until revenue is higher?"
- Referrals have slowed and you take every sales call yourself
- A salary feels heavy before the pipeline exists
- Waiting has felt safe, and the calendar keeps filling with sales calls
- Answer: hire the salesperson now
- What it rests on: the firm can carry the salary for as long as a new seller needs to land a first client
- First step: write the role around the kind of client you already win
- Who to see first: your accountant, about what the salary does to cash
Common questions
Put the decision in the booking form, and bring whatever it rests on: revenue, margins, an offer letter, or a partner's terms.
Any single decision about your firm. One purchase covers one decision, so a second decision is a second purchase.
No. The call is where the answer comes from, and I pitch nothing on it.
I do, and the notes stay with me.
No. The paragraph is the whole product.
Then the answer says so and names which kind to see before you act.
No. It's my judgment from what you tell me on the call, and the decision stays yours.
Bring me the decision.
Pick a time that works, and the written answer follows within one business day.